See what motivates. Generate what moves. Send what connects.
We help healthcare organizations understand what drives member behavior, predict how different member segments will respond to outreach, and improve engagement at scale.
Tailor messaging to address your audience’s core needs. Predict how they’ll react.
Rosemark Rapport is the first solution I've seen that recognizes the idea that engagement is a belief problem before it's a data problem. Once you see the engagement challenge that way, you can't unsee it.
Despite decades of investment, patient engagement has hit a ceiling and has stayed there
Billions of dollars. Six waves of innovation. Deploying every channel and incentive the rules allow.
Medication adherence
Essentially unchanged for 30+ years, across every wave of new technology.
Annual wellness visit completion
Despite outreach programs meant to drive completion among Medicare members.
The missing piece is genuine human connection
Our Foundation is Belief Intelligence
Built over 20 years of research, Rosemark's machine-learning models have identified the four core beliefs that drive motivation: Trust, Agency, Security and Connection.
The combination of these beliefs places each person into a Belief-Based segment, enabling personalized messaging that motivates.
We don't directly market to most of our patients, so when I have an idea, I throw it at the wall and see what sticks. This tool allows me to drill down into those personalities. And now I'm asking questions I never would have asked.
Rapport turns Belief Intelligence into outreach that moves members
Map
Map every member into one of four Belief-Based Segments, turning your population from a clinical roster into one stratified by the beliefs that motivate behavior.
Generate
For each Belief-Based Segment, Rapport creates messaging based on the core beliefs that motivate each segment to act.
Evaluate
Every generated message is tested against synthetic AI twins of Belief-Based Segments, identifying the language that will most motivate members to take the desired action.
Human impact, measurable results
Driving Wellness Adoption by Connecting to Core Beliefs
Decoding What Drives Healthcare Engagement
Let’s Talk
Reach out to schedule a live demo and see how you can start building more relevant and engaging experiences for your member population.